Pioneers of Prescription Research
Providing strategic insights to leading pharmaceuticals since 1977
About Us
Our origins were as a research-based healthcare consultancy organization – providing leading domestic & multi-national pharmaceutical companies insights from prescription data. Since 1977 till date, we continue to provide solutions on key strategic marketing issues and advising corporates on sales force strategies for better physician coverage, portfolio development and optimization to increase prescriber coverage.
20+
Specialties
With a wide specialty coverage, our prescription datasets collected over three calendar seasons – summer/monsoon/winter – provide our clients rich insights on the year-round prescribing behavior across acute to chronic therapies.
5+ Mn
Prescriptions
In each season, we receive more than 1.6 million prescriptions. Relevant statistical weights are applied to depict the actual operating universe to provide our clients insights that reflect the true dynamics of prescribers.
100+
Cities & Towns
Our prescriber panel coverage not only spans the major metro & tier 1 cities; but also, tier 2 and tier 3 cities/towns that provide significant growth opportunities for our clients and stand out as the next frontier of growth.